PANCAP K4Health Project conducts HIV Information Session at University of GuyanaApproximately 40 students exposed to knowledge on HIV and AIDS Global Targets and utilizing integrated marketing and communication for stakeholder awareness and advocacy.
The PANCAP Knowledge for Health Project conducted an HIV information session with approximately 40 students of the Centre for Communication Studies, University of Guyana.
Dr Shanti Singh-Anthony, Knowledge Coordinator exposed participants to knowledge on the basics of HIV and AIDS, the global and regional HIV epidemiology, HIV diagnosis, disease progression and management and current concepts and frameworks such as the 90-90-90 Targets and Sustainable Development Goals (SDGs) 2030 Target for ending AIDS.
Mr Timothy Austin, Communications Specialist, PANCAP Coordinating Unit provided illustrations of PANCAP’s use of an integrated marketing and communications strategy to effectively share relevant knowledge and information on the region’s response to HIV and AIDS with a wide range of stakeholders.
Participants were also provided with an illustration of the PANCAP Digital Strategy for website content creation and management of PANCAP’s online platforms.