Total Condom Market: CARISMA Statement of Purpose
- Last Updated on Sunday, 22 January 2012 05:19
- Published on Friday, 20 January 2012 21:24
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CARISMA, now in its second phase, is a regional social marketing programme which aims to prevent HIV and improve sexual and reproductive health in selected Caribbean countries. This Statement of Purpose outlines the aims, rationale and proposed regional activities for CARISMA’s work to support the Total Condom Market. The document draws on a series of principles which underlie CARISMA’s commitment to the Total Market Approach (TMA).